LuxuryRealEstate.com Acquires Luxury Villa Company
Online Real Estate Website Expands Business to Include the Finest Vacation Rentals and Villas
SEATTLE, June 3, 2010 – LuxuryRealEstate.com, the most viewed luxury real estate website in the world, announced today it has acquired The Society of Leisure Enthusiasts (“The Society”), an online marketing solutions company focused in the luxury vacation rental industry. The Society brings a selection of over 3,000 of the most luxurious vacation rentals in the world as well as an advertising distribution platform to LuxuryRealEstate.com. The Society was privately held and is based in Colorado. The terms of the transaction were not disclosed.
The Society client base includes vacation home owners, property managers and resorts. They market the homes to affluent travelers through their own website, TheSociety.com as well as through an advertising platform called The Global Bundle. The Global Bundle technology distributes property listings to the finest luxury websites, the leading vacation rental websites and to several social media outlets. Distribution outlets have included DuPontRegistry.com, LuxuryTravelMagazine.com, RobbReportCollection.com, WSJ.com, LuxuryRealEstate.com, Paradizo.com, Affluence.org, HomeAway.com, VRBO.com, and more.
“We are thrilled to join forces with LuxuryRealEstate.com,” said Michael McFadden, CEO of The Society. “They are the leaders in luxury real estate and together we will bring the finest vacation rentals to affluent travelers around the world.”
“Vacation rentals, especially high-end properties, have become an essential force in the luxury real estate ecosystem. The Society has carved out a great niche in the marketplace. This acquisition will allow us to provide our clients with the best marketing solutions for their luxury properties,” explained John Brian Losh, CEO and Publisher of LuxuryRealEstate.com.