NEWS RELEASE
For Immediate Release

Contacts: Michael McFadden
Co-Founder, The Society / 949.307.5856
Mike@TheSociety.com

Extraordinary Vacations Begin With Extraordinary Properties

TheSociety.com Opens Its Virtual Doors to a New Era of Luxury Vacation Planning

Denver, Colo. (March 26, 2008) — Today, The Society of Leisure Enthusiasts (TheSociety.com) opens its virtual doors and ushers in a new era of luxury vacation planning. As the premier online marketplace for elite vacation rentals, The Society offers a collection of luxurious private residences in beach, mountain and desert destinations.

The Society’s luxury standards are steered by a board of industry experts who ensure that each property meets the standards and guidelines of a true luxury vacation rental. This distinguishes The Society as a different breed of travel site, just as its users are a different breed of traveler. These discerning vacationers desire more privacy, comfort, space and entertaining options. By placing travelers in the world’s most elite homes, The Society meets these needs as well as breaks the monotony of the mass-produced hotel experience and saves travelers money.

“Your average double-occupancy room at a luxury hotel during spring break in Beaver Creek will go for about $1,000 per night, whereas a 6-bedroom luxury vacation rental is about $450 per room, per night,” said Jon Eskin, general manager of Prudential Colorado Properties in Vail and Beaver Creek, Colo. “This is a great value for travelers without sacrificing amenities and provides them with an unforgettable vacation.”

Contact: Lynnette Braillard, Marketing Director, (541) 593-5018 or lynnetten@sr-sunset.com

RE/MAX Sunset Realty & Vacations Named Business of the Year

Sunriver, Ore. – RE/MAX Sunset Realty & Vacations was officially named business of the year for 2007 at the Sunriver Chamber Annual Dinner and Auction on Friday, March 7th, 2008. This honor was presented in recognition of their contributions to the community of Sunriver, the lodging industry and their involvement in local charities. David Lewis, the current president of the Sunriver Chamber of Commerce, announced at the dinner “The Business of the Year Award is reserved for a business member of the Sunriver Chamber that has furthered the interests of and provided leadership to our local business community and the Sunriver community as a whole. The recipient of the 2007 award has been a staunch supporter of our Sunriver community for nearly a decade. This is a business with a very generous heart and a sincere concern for the future of our Sunriver Community.”

Scott Pence, the owner of RE/MAX Sunset Realty & Vacations, who served on the chamber board from 2002 through 2007 and was the Sunriver Chamber president in 2005, was also given recognition for “Distinguished Service” at the event.

The Society of Leisure Enthusiasts (“The Society”), the premier luxury partner for elite vacation rentals, announced today that it has partnered with Instant Software, Inc to provide property managers, vacation homeowners and travelers a trusted brand and vacation rental resource.

The Society now provides Instant Software customers using ISILink a premium marketplace to showcase and book elite properties to an affluent traveler network seeking luxury accommodations. Based on a pay-for-performance model, property managers no longer need to budget yearly membership or subscription fees to list their luxury homes.

As an aggregator of 1000’s of luxury properties in the world’s top destinations, The Society affords advantages not typically available to independent property managers. By leveraging The Society’s strategic alliances, property managers can level the playing field in terms of online exposure and global reach.

“Many property managers have great luxury homes but too often they get lost in the online clutter of all the other properties,” said Mike McFadden, co-founder of The Society. “As a channel partner of Instant Software, we provide their knowledgeable property managers a trusted, luxury resource to connect to travelers who demand only the finest vacation properties.”

“I am excited to announce this partnership with The Society of Leisure Enthusiasts,” stated Dave Hopcroft, CEO of Instant Software. “The Society” adds a new dimension to the online world of vacation homes available to rent. The online world is all about accurate, detailed information that provides all the required facts to allow people to make good decisions. The Society will provide a trusted source for discerning travelers to find what they are looking for.”

In the next issue of the VRMA (Vacation Rental Management Association), The Society will be featured in the supplier spotlight.

Most shoppers don’t go to a Ford dealership to find a Mercedes. Likewise, travelers looking for luxury vacation rentals rarely visit standard classified lists. Do you have several “Mercedes” vacation rentals? Finally there is a destination website which is designed and marketed as a premium marketplace where you can feature your luxury homes.

The Society (www.thesociety.com) is an elite vacation website, which was founded by Michael McFadden and Scott Berkley. The two founders met during their studies at Oxford, where they discovered a common frustration in finding luxury accommodations. This frustration soon led to the formation of The Society.

The commitment of The Society is to become the trusted luxury brand and resource for property managers, homeowners and travelers alike. Many property managers have great luxury homes but too often they get lost in the online clutter of all the other properties. This scenario typically leads to a loss of revenue due to unnecessary vacancies or heavily discounted rates. With The Society, property managers have a marketplace that demands the finest properties. Every property is classified and approved by The Society.

Contact The Society today to get more details on featuring your luxurious properties. The co-founder, Michael McFadden can be contacted at mike@thesociety.com or 866-789-VACA

Denver, CO - The Society of Leisure Enthusiasts (“The Society”) is heading to Aspen September 26th through the 28th as a sponsor of RezFest. RezFest, Instant Software’s annual conference, is considered one of the premier conferences for the vacation rental industry. This year Terry Jones, founder and former CEO of Travelocity, is the keynote speaker.

The Society, one of Instant Software’s choice partners, will be launching their website to the industry. The Society is bringing many of the tools and benefits of a social platform to the vacation rental industry and is committed to bringing confidence and trust to travelers, home owners and property managers. By verifying every property profile listed, The Society can assures potential visitors that the property description and promises online are correct. Travelers can now search in confidence, book in confidence and travel in confidence.

“No more guessing games,” co-founder Scott Berkley announces. Finally families, couples, and groups can have confidence in the vacation rental property they book.

Currently The Society is partnering with property managers and home owners around the globe. For a limited time, all listings will be free through 2008. Contact The Society at inquiries@thesociety.com or visit them at www.thesociety.com.

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The Society is a proud channel partner of Instant Software and currently the premium outlet for the ISILink Stay-USA Web Marketing program. If you’re an Instant Software customer but not yet an ISI link member, contact Steve Compton at SCompton@instantsoftware.com. By signing up for the Stay-USA Web Marketing program today, the integration with The Society is seamless.