With an increasing number of homes entering the rental pool, competition for guests is becoming more and more challenging. An added service here or a luxury touch there could very well be the difference between a booking or a vacancy.

“As unsold vacation homes swell the supply of houses on the rental market, growing competition for tenants is driving out the chipped dishes, tacky bedspreads and sagging couches,” says June Fletcher of the Wall Street Journal. She continues on to outline many of the amenities now being offered in her article titled, “The ‘Five-Star’ Beach Rental”.

Luxury rental properties continue to close the gap with five-star hotels and in many cases have surpassed them in terms of service, amenities and destinations. Conversely, luxury hotels have a difficult time matching the privacy and expansive group or family spaces found at a luxury rental home or villa.